Friday, August 18, 2017

Junior - In Love wit da Money (Official Video)




Music video by Junior performing In Love wit da Money (Official). 2017 M.W.E. Music / Untouchable Records / EMPIRE


 
The late, great Biggie Smalls once penned one of the realest
statements in the world, “Mo’ Money, Mo Problems.” That couldn’t be more
true for the streets and Trey Songz’s newest artist, Junior, who
illustrates the saying vividly in the visuals to his new single, “In
Love With The Money.”
The video, directed by Bryan Alan, masterfully captures the essence
and lyrics of the song as it shows how some money Junior passed to a
neighborhood junkie continuously switches hands in the drug trade – ala
The Red Violin. This compelling piece reminds us that with dirty money
comes with dirty consequences. The “Best Friend” rapper spoke with VIBE
about the inspiration behind the record and how motivating it is for
hustlers everywhere when the video premiered: “The record came from a
really organic space that’s relatable to every tax bracket,” he
explains. “Feel good music that motivates your everyday grind and
encourages you to go out and get what you deserve!”
The song is now available on iTunes now.

Junior’s rise to stardom hasn’t come without hurdles. After losing
his birth father to violence before birth, a teenage mother who
disappeared, then being placed in foster care and growing up on the mean
streets of STL, one of the most dangerous cities in the country, the
young rapper known as Junior is no stranger to hardship.


“…I was in the foster system, and I didn’t get adopted until I was
six-years-old. So, it started off rough, but I was blessed. I got
adopted. A white family adopted me, and they got me playing sports,
stayed on me in school. They showed me what that side was like. What
it’s supposed to be like.”
Despite being taken in by a loving family, J.R. couldn’t resist the
allure of the streets. With that being the case, the future rapper
submerged himself into the sweltering and aggressive street life with
robberies, shootouts and other mischievousness.
Luckily, throughout all of the trials and tribulations, J.R. has
always had music. And back in 2014, he finally garnered national
attention when his up-tempo, yet gritty, “I’m Just Saying” hit radio
track. The song picked up more steam when Nelly and Tiffany Fox hopped
on the original remix. Then, crooner Trey Songz took notice of the
budding talent by reaching out to J.R. and inviting him on tour – “…the
most important thing is Trey’s guidance. Seeing how hard he has to work
during the tour, how late he stays up, how many days he stays up. He
takes a big role in mentoring me as far as how to handle certain
situations. It’s just a blessing to have him there.”


J.R. gained more notoriety after releasing his ‘Gang Season’ EP,
which showcases his knack for penning catchy hooks. In standout tracks
like “You See It,” “Today,” and “Gang Season,” shows J.R. talent for
scribing memorable songs, yet keeping that street edge to it. While the
Trey Songz-assisted “Best Friend” shows J.R.’s talent for waxing
radio-friendly songs alongside industry heavyweights, which to date has
seen over 5.6 million views on YouTube, the Midwest sensation quickly
becoming a fan favorite on the iTunes charts, holding 5 star ratings.


Now, with the release of “In Love Wit Da Money” touring with Trey,
appearances at SXSW and a new EP in the works, J.R. is changing the game
and stepping out of the shadows to prove that he’s here, he’s talented,
and you’ll want to rock with him going forward.


 
Connect With Junior:

No comments:

Post a Comment